RIVALRY WEEK

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RIVALRY WEEK *

DAILY TAR HEEL RIVALRY WEEK CONTENT

1893 Brand Studio Multimedia

Helped create engaging video and graphic design content for The Daily Tar Heel’s social media pages during the DTH vs. Chronicle Rivalry Challenge to help promote fundraising efforts for the DTH. Since 2018, The Daily Tar Heel and The Chronicle have competed in the annual Rivalry Challenge during the week leading up to the UNC vs. Duke basketball game.

January 2025

  • Graphic Design

  • Multimedia

  • Social Media

  • Video Editing

  • Public Engagement

  • Fundraising

SOCIAL MEDIA POSTS

RIVALRY EDITION DTH POSTS

RIVALRY DEFINITIONS CAROUSEL

INSTAGRAM REELS

THEY MAKE THE FACE, YOU MAKE THE SOUND

Ran around Chapel Hill asking students to make a sound that matches the picture we show them!

FUN FACT :

The girl in the truck is Kristen Siermachesky, a 2024 Paris Olympian for Canada in rowing and a fellow Tar Heel!

DUKE RIVALRY Q&A

Walked around campus to ask students their thoughts on the historical Duke vs UNC rivalry in basketball

FUN FACT :

In this clip on the left, I’m talking to my best friend, Ciera! We’ve known each other since we were in middle school and she has such a contagious laugh :)

FOLLOW THE SOCIALS

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FOLLOW THE SOCIALS *